The Phrase That Pays in the Age of Massive Conspiracies and Tribalism
In order to be shared values, people within the culture have to find agreement on the fundamentals of the narrative. No agreement, no shared values, and the result is a series of competing cultural narratives. The result is a whole room full of people screaming at each other their sometimes bizarre, sometimes lunatic tribal memes.
Christmas is a time for giving, being with family and friends, and hating every other asshole out there in the shops and on the roads also trying to spread joy and share in the Christmas spirit. Similarly, Hanukkah is a time for Jewish people to desperately try to feel relevant during Christmastime.